Swivel is built by Kugie (kugie.app), a Jakarta-based digital solutions company with experience from Traveloka, Deloitte, L’Oreal, and BCA. Our mission is to empower Southeast Asian e-commerce merchants to build direct customer relationships.
Empowering merchants to turn anonymous marketplace buyers into loyal customers. We build tools that help e-commerce businesses across Southeast Asia create direct customer relationships, drive repeat purchases, and build lasting brand loyalty — regardless of which marketplace they sell on.
Every e-commerce merchant deserves direct customer relationships. We envision a Southeast Asian commerce landscape where merchants of all sizes can build, nurture, and grow their own customer base — breaking free from marketplace dependency and creating sustainable, loyalty-driven businesses.
Swivel is developed by Kugie (kugie.app), a Jakarta-based digital solutions company. Scale Smarter, Not Harder — we’re the smart alternative to expensive dev agencies.
Our team brings experience from Traveloka, Deloitte, L’Oreal, and BCA — combining enterprise expertise with startup agility.
Integrity, Client-Centricity, Innovation & Excellence, Reliability, and Flexibility guide everything we build.
We understand the unique challenges of SE Asian e-commerce — from multi-marketplace selling to local payment and shipping integrations.
